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Customer AI for Car Dealerships

The AI agent for your dealership’s conversations

Your team focuses on selling. Trinity handles the calls, texts and emails that never stop, booking service, qualifying leads and following up, 24/7.

Integrates with your DMS platform

CDK
Keyloop
Tekion
Reynolds and Reynolds
Sales

Turn every enquiry into a booking

Trinity answers, qualifies and follows up on every lead, day and night, so none of them go cold.

Incoming call8:24 PM

Customer calling after hours

Trinity8:24 PM

Answered and booked a callback

After-Hours Enquiries

Answers inbound calls when your team is unavailable and captures intent so no lead slips away overnight.

Website chat2:14 PM

What kind of MPG does the Golf get?

Trinity2:14 PM

Around 50mpg combined on the 1.5 petrol. Want the full specs?

Vehicle Q&A

Answers detailed questions on any model, petrol or electric, so buyers feel confident before they talk to sales.

Marcus WebbAfter a hatchback
Web enquiry · 5 days ago
TrinitySMS Outreach

Hi Marcus, still keen on the Golf? Happy to line up a test drive.

Prospect Follow-Ups

Keeps following up with warm leads until they book in or politely opt out.

Aftersales

Keep customers coming back

From service reminders to recalls and reviews, Trinity stays in touch after the service and keeps your workshop busy.

Sarah MitchellVW Polo · CA21 XYZ
MOT expires in 30 days
TrinitySMS Outreach

Hi Sarah, your Polo’s MOT is due soon. Shall I book it in?

Service Reminders

Follows up before due dates and helps customers book in.

Safety RecallDVSA
Airbag inflator · R/2024/118
TrinitySMS Outreach

Contacting 24 Golf owners about the airbag recall.

+21

Vehicle Recall Outreach

Reaches every affected owner, explains the recall in plain terms and gets them booked in.

TrinitySMS Outreach

Hi Rachel, how was your service yesterday? A quick review would mean a lot.

Rachel Adams5/5

Brilliant service, kept me posted the whole way. Thank you!

Post-Visit Follow-Up

Checks in after every visit, catches issues early and invites a review.

Onboarding

Onboard Trinity, like a new employee

Trinity learns the way a great new hire does. First it listens to how your team really handles calls, then it trains on playbooks you approve before anything goes live.

Listen

It starts by listening to every call

Trinity listens to real customer conversations and documents how your advisors actually handle them. It runs quietly in the background and adapts as your operations change, so the longer it runs, the sharper it gets.

  • Anticipated questions
  • Escalations
  • Unwritten policies
CustomerLive Call

Hi, do you offer courtesy cars while my car is in for a service?

Service advisorLive Call

We can only offer a courtesy car for warranty or recall work, not for general servicing.

Listening to service advisor call02:48 / 04:32
Extracted: “Courtesy cars are for warranty and recalls only”
Train

Then it trains on playbooks you approve

The know-how Trinity picks up gets organised into playbooks by topic, like courtesy cars, opening hours or escalations. Your team approves every playbook before it goes live, so nothing changes without your sign-off.

  • Organised by topic
  • Reviewed by your team
  • Live on approval

Courtesy vehicles policy

Pending

Courtesy cars are offered only for warranty or recall work, not for general servicing.

Mentioned by 5 advisors across 24 callsView sources

Parts department hours

Pending

The parts desk runs 9 to 5, Monday to Friday, and is closed at weekends.

Mentioned by 3 advisors across 11 callsView sources

Collision repair scope

Pending

The body shop only handles Volkswagen; other makes are referred out.

Mentioned by 4 advisors across 9 callsView sources
Ready

Your data stays yours, whether Trinity is listening to your calls or training on your playbooks.

Calls stay inside your account

Conversations are stored against your dealership only, never pooled with anyone else.

Access limited to approved people

Only the people you approve can see calls, transcripts and what Trinity extracts.

Data retention agreed upfront

We agree how long calls and transcripts are kept before Trinity goes live.

Sensitive calls handled by agreed rules

Calls you flag as sensitive follow the handling rules you set, every time.

All training data belongs to you

The playbooks built from your calls stay private to your dealership.

Playbooks are private to your dealership

What Trinity learns is kept to your dealership, never shared sideways.

Never used to train AI for other dealerships

Nothing Trinity learns from you is ever used to improve anyone else’s setup.

Used only to improve your Trinity setup

Your data only ever makes your own Trinity sharper, nothing else.

Calls stay inside your account

Conversations are stored against your dealership only, never pooled with anyone else.

Access limited to approved people

Only the people you approve can see calls, transcripts and what Trinity extracts.

Data retention agreed upfront

We agree how long calls and transcripts are kept before Trinity goes live.

Sensitive calls handled by agreed rules

Calls you flag as sensitive follow the handling rules you set, every time.

All training data belongs to you

The playbooks built from your calls stay private to your dealership.

Playbooks are private to your dealership

What Trinity learns is kept to your dealership, never shared sideways.

Never used to train AI for other dealerships

Nothing Trinity learns from you is ever used to improve anyone else’s setup.

Used only to improve your Trinity setup

Your data only ever makes your own Trinity sharper, nothing else.

Calls stay inside your account

Conversations are stored against your dealership only, never pooled with anyone else.

Access limited to approved people

Only the people you approve can see calls, transcripts and what Trinity extracts.

Data retention agreed upfront

We agree how long calls and transcripts are kept before Trinity goes live.

Sensitive calls handled by agreed rules

Calls you flag as sensitive follow the handling rules you set, every time.

All training data belongs to you

The playbooks built from your calls stay private to your dealership.

Playbooks are private to your dealership

What Trinity learns is kept to your dealership, never shared sideways.

Never used to train AI for other dealerships

Nothing Trinity learns from you is ever used to improve anyone else’s setup.

Used only to improve your Trinity setup

Your data only ever makes your own Trinity sharper, nothing else.

Control centre

One place to run every conversation

Trinity isn’t a black box. Your team gets a live view of every conversation across calls, SMS, WhatsApp and email, plus coaching insight from every human call.

About us

The founders behind Trinity

We’re building Trinity to be a trusted co-worker for dealership teams, handling the routine conversations on every channel, so people are free for the work that wins customers.

Max Schulze Wenning

Max Schulze Wenning · CEO

  • Leads sales and operations at Trinity
  • Co-founded Odyssean, an AI implementation partner for large enterprises
  • Built and scaled AI workflows for large enterprises
Jacob Tyree

Jacob Tyree · CTO

  • Leads engineering and AI at Trinity
  • Co-founded Odyssean, an AI implementation partner for large enterprises
  • Built and deployed conversational AI systems at scale
How we work

A software and delivery partner in one

Deploying AI inside a dealership takes more than software, so we don’t work like a traditional vendor.

Shaped around your workflows

We listen to your calls, find where the value is, and recommend the journeys worth starting with.

Volkswagen BirminghamAfter-hours only
After-hours enquiriesLive
Service remindersLive
Prospect follow-upsNot yet
BMW ManchesterSales enquiries
Prospect follow-upsLive
Vehicle Q&ALive
Recall outreachNot yet
Vauxhall LeedsOverflow & missed calls
Recall outreachLive
Post-visit follow-upLive
Vehicle Q&ANot yet

You pick from a menu of sales and aftersales journeys, and we shape Trinity around how your dealership runs. No two deployments are alike.

We carry the implementation

Telephony, integrations, routing and compliance sit with us, not with your team.

Trinity

We do the hard part: the telephony, CRM, DMS and every integration in between. Your team stays focused on running the dealership.

Hands-on throughout

We watch every customer journey with you and measure the results together, not handing over the agent and walking away.

After-Hours EnquiriesService RemindersVehicle Q&AVehicle Recall OutreachProspect Follow-UpsPost-Visit Follow-UpAfter-Hours EnquiriesService RemindersVehicle Q&AVehicle Recall OutreachProspect Follow-UpsPost-Visit Follow-UpAfter-Hours EnquiriesService RemindersVehicle Q&AVehicle Recall OutreachProspect Follow-UpsPost-Visit Follow-Up
Test
Review
Refine
Go live
Scale
Refining it together

We launch one journey at a time, starting with the safest. You approve what goes live, and we review and refine it with you, only scaling across your rooftops once it’s proven.

Experience the Difference

Tailored to meet your dealership's needs

See how Trinity transforms the daily challenges your team faces into measurable advantages.

Without Trinity

15–30% of calls unanswered, revenue lost daily.

Staff stuck on routine calls, not closing deals.

High staff turnover and constant retraining.

After-hours enquiries lost to competitors.

With Trinity

100% of calls answered, every revenue opportunity captured.

Staff free to focus on high-value interactions.

Consistent service, zero retraining needed.

24/7 coverage, even when competitors close.

Book a Demo

See Trinity in action

Book a 30-minute call to see how Trinity can work for your dealership.